Summary of our business lines
Content is at the heart of our Company – and drives each of our three business lines.
Channels and online
74% of total 2007 revenue
Our network of 15 television channels reaches over 50 million households across Europe and the Middle East. We broadcast in 191 languages to 58 countries.
We run 18 localised websites, supporting the channels and allowing in-depth interaction with our characters. Our websites immerse our visitors in games, competitions and unique content, as well as video-on-demand, which we are currently rolling out across our network.
We are also reaching our audience through new technologies. These include IPTV distribution of our channels, third party video-on-demand and mobile.
Over 95% of this division’s revenue is generated by subscriptions from pay television operators and advertising. We are developing other revenue streams, such as live events.
1 Including Bulgarian, which was launched after the period end.
Programme distribution
13% of total 2007 revenue
We sell television programming which we own or represent to other broadcasters, primarily free-to-air channels. These sales are serviced by Disney-ABC International Television (DAIT).
We also sell programming to our partner in the Jetix alliance, Disney.
We currently sell to over 110 clients in 53 markets.
We earn licence fees from broadcasters for the right to air our programming, generally for a limited number of runs over a specific time period.
Consumer products
13% of total 2007 revenue
We license rights to use our characters and properties on a wide range of merchandise and for home entertainment, such as DVD. We generally own or represent rights for Europe and the Middle East.
Our largest property, Power Rangers, is represented by Disney Consumer Products (DCP). This allows us to leverage DCP’s global scale and market power.
Our in-house operation, Jetix Consumer Products (JCP), represents all of our other properties. We have a pan-European network of seven regional offices, and use agents in more than 50 other countries.
We generate revenue from royalties. In most cases we negotiate a minimum guarantee, together with a variable fee based on sales.